Artigo de periodico

Implications of value co-creation in agro-industrial services (2023)

• Authors:
  • Borota, Fabio Rafael Domiciano
  • Bonamigo, Andrei
  • Andrade, Herlandí de Souza
• USP affiliated authors: ANDRADE, HERLANDÍ DE SOUZA - EEL ; BOROTA, FÁBIO RAFAEL DOMICIANO - EEL
• Unidade: EEL
• DOI: 10.5585/2023.22014
• Assunto: ENGENHARIA QUÍMICA
• Keywords: network orchestration; value Co-destruction; agro-industrial services; value Co-creation; cocriação de valor; co-destruição de valor; serviços agroindustriais; orquestração de redes
• Language: Inglês
• Abstract: Purpose:This study aims to list the managerial implications arisen from an interaction between a brewery and a Brazilian government agency grounded in the Lean principles of value co-creation through a case study.Design/Methodology/Approach:Empirical data on the actors were collected through questionnaires with managers and documents shared as they were being filled out. Their content analysis was carried out according to Bardin (2011).Originality:This is the very first study carried out to evaluate the benefits reaped from an interaction between a brewery and a Brazilian government agency grounded in the Lean principles of value co-creation.Results:Managerial implications involved in value co-creation are elucidated in respect of agro-industrial services provided by the brewery and a Brazilian government agency. Thus, Integration Strategy, Protection mechanisms and Growth opportunity constitute key elements in networking orchestration while providing agro-industrial services. Theoretical and methodological contributions: The factors affecting information and knowledge were shared between partners for improvingthe brewery production chain. The concept of value co-creation allowed overcoming issues of innovation and providing the actors with better services.Management contributions:Once having identified the three basic elements of a successful cooperation, aswell as managerial implications concerning the actors involved, this study assists managers and researchers in developing strategies to overcome the obstacles faced in the provision of agro-industrial services based on the Lean principles of value co-creation. Furthermore, supporting factors in making decisions towards value co-creation are exposed so as to stimulate innovation via value co-creation and network orchestration.
• Imprenta:
  • Publisher: Uninove
  • Publisher place: São Paulo-SP
  • Date published: 2023
• Source:
  • Título: International journal of innovation
  • ISSN: 2318-9975
  • Volume/Número/Paginação/Ano: v.11, n.1, art. e22014, p. 1-36, 2023


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• ABNT

  BOROTA, Fabio Rafael Domiciano e BONAMIGO, Andrei e ANDRADE, Herlandí de Souza. Implications of value co-creation in agro-industrial services. International journal of innovation, v. 11, n. 1, p. 1-36, 2023Tradução . . Disponível em: https://doi.org/10.5585/2023.22014. Acesso em: 03 abr. 2026.

• APA

  Borota, F. R. D., Bonamigo, A., & Andrade, H. de S. (2023). Implications of value co-creation in agro-industrial services. International journal of innovation, 11( 1), 1-36. doi:10.5585/2023.22014

• NLM

  Borota FRD, Bonamigo A, Andrade H de S. Implications of value co-creation in agro-industrial services [Internet]. International journal of innovation. 2023 ;11( 1): 1-36.[citado 2026 abr. 03 ] Available from: https://doi.org/10.5585/2023.22014

• Vancouver

  Borota FRD, Bonamigo A, Andrade H de S. Implications of value co-creation in agro-industrial services [Internet]. International journal of innovation. 2023 ;11( 1): 1-36.[citado 2026 abr. 03 ] Available from: https://doi.org/10.5585/2023.22014

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