Strehlau, Vivian Iara; Suter, Mariana Bassi; Coelho, Diego Bonaldo; Borini, Felipe Mendes 
; Oliveira Junior, Moacir de Miranda
Source: People making marketing. Conference titles: European Marketing Academy Conference. Unidade: FEA
Subjects: IMAGEM ORGANIZACIONAL, ADMINISTRAÇÃO DE MARKETING, MARKETING ESTRATÉGICO
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ABNT
STREHLAU, Vivian Iara et al. Association of brand architecture and corporate brand concepts to manage Country of Origin Image (COI) at different levels. 2018, Anais.. Brussels: EMAC, 2018. . Acesso em: 16 nov. 2024.APA
Strehlau, V. I., Suter, M. B., Coelho, D. B., Borini, F. M., & Oliveira Junior, M. de M. (2018). Association of brand architecture and corporate brand concepts to manage Country of Origin Image (COI) at different levels. In People making marketing. Brussels: EMAC.NLM
Strehlau VI, Suter MB, Coelho DB, Borini FM, Oliveira Junior M de M. Association of brand architecture and corporate brand concepts to manage Country of Origin Image (COI) at different levels. People making marketing. 2018 ;[citado 2024 nov. 16 ]Vancouver
Strehlau VI, Suter MB, Coelho DB, Borini FM, Oliveira Junior M de M. Association of brand architecture and corporate brand concepts to manage Country of Origin Image (COI) at different levels. People making marketing. 2018 ;[citado 2024 nov. 16 ]
