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Trabalho de evento
Organizational structures for the execution of marketing activities: a case study in Brazil (2014)
Shiraishi, Guilherme de Farias; Barbosa, Saulo Dubard; Campomar, Marcos Cortez
Source: Local responses to global challenges: lessons from small economies. Conference titles: BALAS Annual Conference 2014. Unidade: FEA
Subjects: MARKETING, ESTRUTURA ORGANIZACIONAL
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
SHIRAISHI, Guilherme de Farias e BARBOSA, Saulo Dubard e CAMPOMAR, Marcos Cortez. Organizational structures for the execution of marketing activities: a case study in Brazil. 2014, Anais.. Seattle: Business Association of Latin American Studies, 2014. Disponível em: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712186.pdf. Acesso em: 21 fev. 2026.
APA
Shiraishi, G. de F., Barbosa, S. D., & Campomar, M. C. (2014). Organizational structures for the execution of marketing activities: a case study in Brazil. In Local responses to global challenges: lessons from small economies. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2014_proceedings/data/documents/p712186.pdf
NLM
Shiraishi G de F, Barbosa SD, Campomar MC. Organizational structures for the execution of marketing activities: a case study in Brazil [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712186.pdf
Vancouver
Shiraishi G de F, Barbosa SD, Campomar MC. Organizational structures for the execution of marketing activities: a case study in Brazil [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712186.pdf
Trabalho de evento
Evolution and trends in the study of marketing planning (2014)
Campomar, Marcos Cortez; Falcão, Roberto Flores; Ikeda, Ana Akemi
Source: Local responses to global challenges: lessons from small economies. Conference titles: BALAS Annual Conference 2014. Unidade: FEA
Subjects: MARKETING, MARKETING (PLANEJAMENTO)
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
CAMPOMAR, Marcos Cortez e FALCÃO, Roberto Flores e IKEDA, Ana Akemi. Evolution and trends in the study of marketing planning. 2014, Anais.. Seattle: Business Association of Latin American Studies, 2014. Disponível em: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf. Acesso em: 21 fev. 2026.
APA
Campomar, M. C., Falcão, R. F., & Ikeda, A. A. (2014). Evolution and trends in the study of marketing planning. In Local responses to global challenges: lessons from small economies. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf
NLM
Campomar MC, Falcão RF, Ikeda AA. Evolution and trends in the study of marketing planning [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf
Vancouver
Campomar MC, Falcão RF, Ikeda AA. Evolution and trends in the study of marketing planning [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf
Trabalho de evento
The earnings/price risk factor in capital asset pricing models (2014)
Noda, Rafael Falcão; Martelanc, Roy ; Kayo, Eduardo Kazuo
Source: Local responses to global challenges: lessons from small economies. Conference titles: BALAS Annual Conference 2014. Unidade: FEA
Subjects: CUSTO DE CAPITAL, POLÍTICA DE PREÇO
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
NODA, Rafael Falcão e MARTELANC, Roy e KAYO, Eduardo Kazuo. The earnings/price risk factor in capital asset pricing models. 2014, Anais.. Seattle: Business Association of Latin American Studies, 2014. Disponível em: http://www.balas.org/BALAS_2014_proceedings/data/documents/p711322.pdf. Acesso em: 21 fev. 2026.
APA
Noda, R. F., Martelanc, R., & Kayo, E. K. (2014). The earnings/price risk factor in capital asset pricing models. In Local responses to global challenges: lessons from small economies. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2014_proceedings/data/documents/p711322.pdf
NLM
Noda RF, Martelanc R, Kayo EK. The earnings/price risk factor in capital asset pricing models [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p711322.pdf
Vancouver
Noda RF, Martelanc R, Kayo EK. The earnings/price risk factor in capital asset pricing models [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p711322.pdf
Trabalho de evento
Formalizing marketing in a developing economy (2014)
Campomar, Marcos Cortez; Falcão, Roberto Flores; Ikeda, Ana Akemi
Source: Local responses to global challenges: lessons from small economies. Conference titles: BALAS Annual Conference 2014. Unidade: FEA
Subjects: MARKETING, MARKETING (HISTÓRIA)
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
CAMPOMAR, Marcos Cortez e FALCÃO, Roberto Flores e IKEDA, Ana Akemi. Formalizing marketing in a developing economy. 2014, Anais.. Seattle: Business Association of Latin American Studies, 2014. Disponível em: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf. Acesso em: 21 fev. 2026.
APA
Campomar, M. C., Falcão, R. F., & Ikeda, A. A. (2014). Formalizing marketing in a developing economy. In Local responses to global challenges: lessons from small economies. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf
NLM
Campomar MC, Falcão RF, Ikeda AA. Formalizing marketing in a developing economy [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf
Vancouver
Campomar MC, Falcão RF, Ikeda AA. Formalizing marketing in a developing economy [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2026 fev. 21 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf

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