Source: Management in Iberoamerica : lessons and challenges in the global arena. Conference titles: BALAS 2005. Unidade: FEA
Subjects: COMUNICAÇÃO EM MARKETING, PROPAGANDA, AGÊNCIAS DE PROPAGANDA
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ABNT
MAZZON, José Afonso e ANDRADE, Josmar. Advertising agencies in a new global environment and global campaigns: behavior of Brazilian marketing communications professionals. 2005, Anais.. Madrid: Business Association of Latin American Studies, 2005. . Acesso em: 04 set. 2024.APA
Mazzon, J. A., & Andrade, J. (2005). Advertising agencies in a new global environment and global campaigns: behavior of Brazilian marketing communications professionals. In Management in Iberoamerica : lessons and challenges in the global arena. Madrid: Business Association of Latin American Studies.NLM
Mazzon JA, Andrade J. Advertising agencies in a new global environment and global campaigns: behavior of Brazilian marketing communications professionals. Management in Iberoamerica : lessons and challenges in the global arena. 2005 ;[citado 2024 set. 04 ]Vancouver
Mazzon JA, Andrade J. Advertising agencies in a new global environment and global campaigns: behavior of Brazilian marketing communications professionals. Management in Iberoamerica : lessons and challenges in the global arena. 2005 ;[citado 2024 set. 04 ]