Rocha, Patrícia Ianelli; Lourenção, Marina 
; Teixeira, Adriano Alves; Araújo, Elton Gean; Giraldi, Janaina de Moura Engracia ; Oliveira, Jorge Henrique Caldeira de
Source: Young Consumers. Unidades: FEARP, ESALQ
Subjects: ATENÇÃO VISUAL, ANÚNCIOS, PERCEPÇÃO, REDES SOCIAIS
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ABNT
ROCHA, Patrícia Ianelli et al. Generation Z response toward sponsorship disclosure on Instagram: where do they look? what do they perceive? how do they act?. Young Consumers, v. 24, n. 4, p. 445-467, 2023Tradução . . Disponível em: https://doi.org/10.1108/YC-03-2022-1497. Acesso em: 28 fev. 2026.APA
Rocha, P. I., Lourenção, M., Teixeira, A. A., Araújo, E. G., Giraldi, J. de M. E., & Oliveira, J. H. C. de. (2023). Generation Z response toward sponsorship disclosure on Instagram: where do they look? what do they perceive? how do they act? Young Consumers, 24( 4), 445-467. doi:10.1108/YC-03-2022-1497NLM
Rocha PI, Lourenção M, Teixeira AA, Araújo EG, Giraldi J de ME, Oliveira JHC de. Generation Z response toward sponsorship disclosure on Instagram: where do they look? what do they perceive? how do they act? [Internet]. Young Consumers. 2023 ; 24( 4): 445-467.[citado 2026 fev. 28 ] Available from: https://doi.org/10.1108/YC-03-2022-1497Vancouver
Rocha PI, Lourenção M, Teixeira AA, Araújo EG, Giraldi J de ME, Oliveira JHC de. Generation Z response toward sponsorship disclosure on Instagram: where do they look? what do they perceive? how do they act? [Internet]. Young Consumers. 2023 ; 24( 4): 445-467.[citado 2026 fev. 28 ] Available from: https://doi.org/10.1108/YC-03-2022-1497
