@inproceedings{inproceedingsd6f4dfb9, title = {The Internet as an agent of transformation of the relationship between companies and customers: a case study of deployment of e-business and web 2.0 in a company from the manufacturing and services industries}, author = {Seller, Michel Lens and Laurindo, Fernando José Barbin}, year = {2012}, publisher = {TECSI/EAC/FEA/USP}, booktitle = {Congresso Internacional de Gestão da Tecnologia e Sistemas de Informação - CONTECSI} }