@article{articled018eea4, title = {From retail shelf to plate: how ultimate pH influences Brazilian consumers perception, purchase intent, and sensory acceptance of beef}, author = {Behrens, Jorge Herman and Villanueva, Nilda Doris Montes and Noguera, Dyana Carla Lima Hargreaves and Barros, Isabela Benfica de and Maschio, Gabriel Tolotti and Pflanzer, Sérgio Bertelli and Castillo, Carmen Josefina Contreras}, year = {2026}, doi = {10.1016/j.foodres.2025.118047}, journal = {Food Research International} }