@article{article8f505495,
title   = {The relationship between happiness and consumption of brands and product categories in consumers' perception},
author = {Registro, Gisele and Queiroz, Muricio Jucá de and Borini, Felipe Mendes and Costa, Lucas dos Santos},
year = {2024},
doi = {10.1108/ARLA-03-2022-0053},
journal   = {Academia: Revista latinoamericana de Administración}
}