@inproceedings{inproceedings9247bd0c,
title   = {Metaverse disconnected?: the lack of research on value co-creation and triadic relationships in three dimensional brand communities},
author = {Munaier, Christian Gomes e Souza and Mazzon, José Afonso},
year = {2023},
publisher = {EAD/FEA/USP},
booktitle   = {Seminários em Administração - SEMEAD}
}