@article{article0ad05576, title = {Influence of self-esteem on regret for criticized normal versus abnormal consumer decisions}, author = {Hernandez, Jose Mauro da Costa and Kamiya, Annaysa Salvador Muniz and Costa Filho, Murilo Carrazedo Marques da}, year = {2023}, doi = {10.1108/JCM-08-2022-5534}, journal = {Journal of Consumer Marketing} }