@mastersthesis{mastersthesisdd6d060b,
title   = {The effect of music and voice congruence on attitude toward the advertising and purchase intention},
author = {Nascimento, Raquel de Sá and Veloso, Andres Rodriguez},
year = {2022},
doi = {10.11606/D.12.2022.tde-17032023-132820},
school = {Universidade de São Paulo}
}