@article{article8927666c,
title   = {Organic and sponsored ads: study on online purchase intent and visual behaviour},
author = {Souza, Marina Teixeira de and Oliveira, Jorge Henrique Caldeira de and Giraldi, Janaina de Moura Engracia},
year = {2020},
doi = {10.1504/IJIMA.2020.108721},
journal   = {International Journal of Internet Marketing and Advertising}
}