@inproceedings{inproceedings31cfdb07, title = {How Public Relations can create ritual narratives to east the pains of the 21st century in the workplace}, author = {Nassar, Paulo and Ribeiro, Emiliana Pomarico and Farias, Luiz Alberto de and Penafieri, VĂ¢nia}, year = {2020}, booktitle = {International Public Relations Research Conference} }