@article{article38f47757, title = {Analysis of Brazilian fashion sectorial brand identity}, author = {Lourenção, Marina Toledo de Arruda and Giraldi, Janaina de Moura Engracia and Maheshwari, Vish}, year = {2018}, doi = {10.1108/rjta-12-2017-0055}, journal = {Research Journal of Textile and Apparel} }