@inproceedings{inproceedings8b78e11c, title = {Export promotion strategies: the relations between country-of-origin-image (COI) and brazilian capital goods image in Colombia}, author = {Suter, Mariana Bassi and Coelho, Diego Bonaldo and Borini, Felipe Mendes and Oliveira Junior, Moacir de Miranda and Strehlau, Vivian Iara and Machado, Marcos Antonio}, year = {2018}, publisher = {Strategic Management Society}, booktitle = {SMS Special Conference} }