@article{articlec9a01fcf,
title   = {Development of an identity model for sector brands},
author = {Lourenção, Marina Toledo de Arruda and Giraldi, Janaina de Moura Engracia},
year = {2017},
doi = {10.1108/jfmm-10-2016-0097},
journal   = {Journal of Fashion Marketing and Management: An International Journal}
}