@inproceedings{inproceedingsee15084d,
title   = {The efficiency and strategy of companies in the popular market: a study on the furniture industry in Brazil},
author = {Spers, Renata Giovinazzo and Passos, Carlos Augusto and Wright, James T. C.},
year = {2015},
publisher = {Business Association of Latin American Studies},
booktitle   = {BALAS Annual Conference 2015}
}