@inproceedings{inproceedingsa606eb9a,
title   = {The importance of the learning cycle in the process of open innovation in a multinational company},
author = {Kissimoto, Kumiko Oshio and Moraes, Renato de Oliveira and Laurindo, Fernando José Barbin},
year = {2013},
doi = {10.5748/9788599693094-10CONTECSI/PS-353},
publisher = {TECSI/EAC/FEA/USP},
booktitle   = {Congresso Internacional de Gestão da Tecnologia e Sistemas de Informação - CONTECSI}
}