@inproceedings{inproceedings53609a95, title = {Aspectos relevantes para a lealdade nas compras online e offline}, author = {Gouvêa, Maria Aparecida and Nakagawa, Sandra Sayuri Yamashita}, year = {2013}, publisher = {ALTEC}, booktitle = {Congreso Latino-Iberoamericano de Géstion Tecnológica - ALTEC} }