@inproceedings{inproceedingscbdd051a,
title   = {Strategies for sustainability: an empirical analysis in Brazilian companies},
author = {Gomes, Clandia Maffini and Kruglianskas, Isak and Scherer, Flavia Luciane and Menezes, Uiara Gonçalves de and Luz Neto, Roberto da},
year = {2011},
publisher = {British Academy of Management},
booktitle   = {British Academy of Management Annual Conference - BAM}
}