@article{articlec5508295, title = {Brazil's image abroad: how can the public and private sector partnership improve marketing strategies?}, author = {Mariutti, Fabiana Gondim and Giraldi, Janaina de Moura Engracia and Costa, André Lucirton}, year = {2013}, doi = {10.1080/21568316.2012.723040}, journal = {Tourism Planning and Development} }