@inproceedings{inproceedings83e0bb11,
title   = {Proposition of an econometric model for children influence in family decision making: empirical evidence from Brazil},
author = {Veloso, Andres Rodriguez and Hildebrand, Diogo Fajardo Nunes and Campomar, Marcos Cortez},
year = {2011},
publisher = {Academy of Marketing},
booktitle   = {Academy of Marketing Conference 2011}
}