@article{articlef947df4b,
title   = {Applying technology roadmapping (TRM) for strategic product planning of start-up high-tech companies},
author = {Oliveira, Maicon Gouvêa de and Amaral, Daniel Capaldo and Rozenfeld, Henrique and Fonzi, Wagner},
year = {2009},
journal   = {Product : management & development}
}