@inproceedings{inproceedings6d781ded, title = {Reasons for country image evaluation: a study on China image}, author = {Giraldi, Janaina de Moura Engracia and Campomar, Marcos Cortez and Ikeda, Ana Akemi}, year = {2008}, publisher = {Omnipress}, booktitle = {SMA - Society for Marketing Advances 2008 Annual Conference} }