Brand in services: investigating the relation between strength and value (2008)
Source: Strategic alliances and network : building Latin America's future. Conference titles: BALAS 2008. Unidade: FEA
Subjects: MARCAS, MARCAS (AVALIAÇÃO), MARKETING
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ABNT
TRINTA, José Luiz e CAMPOMAR, Marcos Cortez. Brand in services: investigating the relation between strength and value. 2008, Anais.. Bogotá: Business Association of Latin American Studies, 2008. . Acesso em: 25 ago. 2024.APA
Trinta, J. L., & Campomar, M. C. (2008). Brand in services: investigating the relation between strength and value. In Strategic alliances and network : building Latin America's future. Bogotá: Business Association of Latin American Studies.NLM
Trinta JL, Campomar MC. Brand in services: investigating the relation between strength and value. Strategic alliances and network : building Latin America's future. 2008 ;[citado 2024 ago. 25 ]Vancouver
Trinta JL, Campomar MC. Brand in services: investigating the relation between strength and value. Strategic alliances and network : building Latin America's future. 2008 ;[citado 2024 ago. 25 ]