Comparative advertising as a communication tool (2000)
Ikeda, Ana Akemi 
; Yagui, Paulo Henrique Zanon
Fonte: Management of integrated markets : one America?. Nome do evento: BALAS 2000. Unidade: FEA
Assuntos: PROPAGANDA, COMUNICAÇÃO
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ABNT
IKEDA, Ana Akemi e YAGUI, Paulo Henrique Zanon. Comparative advertising as a communication tool. 2000, Anais.. Caracas: Business Association of Latin American Studies/Instituto de Estudios Superiores de Administración, 2000. . Acesso em: 19 out. 2024.APA
Ikeda, A. A., & Yagui, P. H. Z. (2000). Comparative advertising as a communication tool. In Management of integrated markets : one America?. Caracas: Business Association of Latin American Studies/Instituto de Estudios Superiores de Administración.NLM
Ikeda AA, Yagui PHZ. Comparative advertising as a communication tool. Management of integrated markets : one America? 2000 ;[citado 2024 out. 19 ]Vancouver
Ikeda AA, Yagui PHZ. Comparative advertising as a communication tool. Management of integrated markets : one America? 2000 ;[citado 2024 out. 19 ]
