ReP USP - Resultado da busca

Trabalho de evento
The usage of music in marketing and services marketing: a systematic review (2017)
Furtado, Wilderson Moisés; Ikeda, Ana Akemi
Source: Anais. Conference titles: Seminários em Administração - SEMEAD. Unidade: FEA
Subjects: MARKETING, MARKETING DE SERVIÇO, MÚSICA
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ABNT
FURTADO, Wilderson Moisés e IKEDA, Ana Akemi. The usage of music in marketing and services marketing: a systematic review. 2017, Anais.. São Paulo: EAD/FEA/USP, 2017. Disponível em: http://login.semead.com.br/20semead/anais/arquivos/104.pdf. Acesso em: 03 out. 2024.
APA
Furtado, W. M., & Ikeda, A. A. (2017). The usage of music in marketing and services marketing: a systematic review. In Anais. São Paulo: EAD/FEA/USP. Recuperado de http://login.semead.com.br/20semead/anais/arquivos/104.pdf
NLM
Furtado WM, Ikeda AA. The usage of music in marketing and services marketing: a systematic review [Internet]. Anais. 2017 ;[citado 2024 out. 03 ] Available from: http://login.semead.com.br/20semead/anais/arquivos/104.pdf
Vancouver
Furtado WM, Ikeda AA. The usage of music in marketing and services marketing: a systematic review [Internet]. Anais. 2017 ;[citado 2024 out. 03 ] Available from: http://login.semead.com.br/20semead/anais/arquivos/104.pdf
Trabalho de evento
Brand crisis management and its impact on brand image: a case study (2015)
Salvador, Alexandre Borba; Ikeda, Ana Akemi ; Crescitelli, Edson
Source: Entrepreneurship in a diverse world of global initiatives. Conference titles: BALAS Annual Conference 2015. Unidade: FEA
Subjects: MARCAS (ADMINISTRAÇÃO), ADMINISTRAÇÃO DE MARKETING
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ABNT
SALVADOR, Alexandre Borba e IKEDA, Ana Akemi e CRESCITELLI, Edson. Brand crisis management and its impact on brand image: a case study. 2015, Anais.. Seattle: Business Association of Latin American Studies, 2015. Disponível em: http://www.balas.org/BALAS_2015_proceedings/data/documents/p979732.pdf. Acesso em: 03 out. 2024.
APA
Salvador, A. B., Ikeda, A. A., & Crescitelli, E. (2015). Brand crisis management and its impact on brand image: a case study. In Entrepreneurship in a diverse world of global initiatives. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2015_proceedings/data/documents/p979732.pdf
NLM
Salvador AB, Ikeda AA, Crescitelli E. Brand crisis management and its impact on brand image: a case study [Internet]. Entrepreneurship in a diverse world of global initiatives. 2015 ;[citado 2024 out. 03 ] Available from: http://www.balas.org/BALAS_2015_proceedings/data/documents/p979732.pdf
Vancouver
Salvador AB, Ikeda AA, Crescitelli E. Brand crisis management and its impact on brand image: a case study [Internet]. Entrepreneurship in a diverse world of global initiatives. 2015 ;[citado 2024 out. 03 ] Available from: http://www.balas.org/BALAS_2015_proceedings/data/documents/p979732.pdf
Artigo de periodico
The value for the consumer in retail (2015)
Chamie, Beatriz Cavalcante; Ikeda, Ana Akemi
Source: Brazilian Business Review - BBR. Unidade: FEA
Subjects: VAREJO, VALOR (ADMINISTRAÇÃO), COMPORTAMENTO DO CONSUMIDOR
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ABNT
CHAMIE, Beatriz Cavalcante e IKEDA, Ana Akemi. The value for the consumer in retail. Brazilian Business Review - BBR, v. 12, n. 2, p. 46-65, 2015Tradução . . Acesso em: 03 out. 2024.
APA
Chamie, B. C., & Ikeda, A. A. (2015). The value for the consumer in retail. Brazilian Business Review - BBR, 12( 2), 46-65.
NLM
Chamie BC, Ikeda AA. The value for the consumer in retail. Brazilian Business Review - BBR. 2015 ; 12( 2): 46-65.[citado 2024 out. 03 ]
Vancouver
Chamie BC, Ikeda AA. The value for the consumer in retail. Brazilian Business Review - BBR. 2015 ; 12( 2): 46-65.[citado 2024 out. 03 ]
Trabalho de evento
Formalizing marketing in a developing economy (2014)
Campomar, Marcos Cortez; Falcão, Roberto Flores; Ikeda, Ana Akemi
Source: Local responses to global challenges: lessons from small economies. Conference titles: BALAS Annual Conference 2014. Unidade: FEA
Subjects: MARKETING, MARKETING (HISTÓRIA)
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ABNT
CAMPOMAR, Marcos Cortez e FALCÃO, Roberto Flores e IKEDA, Ana Akemi. Formalizing marketing in a developing economy. 2014, Anais.. Seattle: Business Association of Latin American Studies, 2014. Disponível em: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf. Acesso em: 03 out. 2024.
APA
Campomar, M. C., Falcão, R. F., & Ikeda, A. A. (2014). Formalizing marketing in a developing economy. In Local responses to global challenges: lessons from small economies. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf
NLM
Campomar MC, Falcão RF, Ikeda AA. Formalizing marketing in a developing economy [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2024 out. 03 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf
Vancouver
Campomar MC, Falcão RF, Ikeda AA. Formalizing marketing in a developing economy [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2024 out. 03 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712474.pdf
Trabalho de evento
Evolution and trends in the study of marketing planning (2014)
Campomar, Marcos Cortez; Falcão, Roberto Flores; Ikeda, Ana Akemi
Source: Local responses to global challenges: lessons from small economies. Conference titles: BALAS Annual Conference 2014. Unidade: FEA
Subjects: MARKETING, MARKETING (PLANEJAMENTO)
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
CAMPOMAR, Marcos Cortez e FALCÃO, Roberto Flores e IKEDA, Ana Akemi. Evolution and trends in the study of marketing planning. 2014, Anais.. Seattle: Business Association of Latin American Studies, 2014. Disponível em: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf. Acesso em: 03 out. 2024.
APA
Campomar, M. C., Falcão, R. F., & Ikeda, A. A. (2014). Evolution and trends in the study of marketing planning. In Local responses to global challenges: lessons from small economies. Seattle: Business Association of Latin American Studies. Recuperado de http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf
NLM
Campomar MC, Falcão RF, Ikeda AA. Evolution and trends in the study of marketing planning [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2024 out. 03 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf
Vancouver
Campomar MC, Falcão RF, Ikeda AA. Evolution and trends in the study of marketing planning [Internet]. Local responses to global challenges: lessons from small economies. 2014 ;[citado 2024 out. 03 ] Available from: http://www.balas.org/BALAS_2014_proceedings/data/documents/p712473.pdf
Artigo de periodico
Big data usage in the marketing information system (2014)
Salvador, Alexandre Borba; Ikeda, Ana Akemi
Source: Journal of Data Analysis and Information Processing. Unidade: FEA
Subjects: SISTEMAS DE INFORMAÇÃO EM MARKETING, PESQUISA DE MERCADO
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ABNT
SALVADOR, Alexandre Borba e IKEDA, Ana Akemi. Big data usage in the marketing information system. Journal of Data Analysis and Information Processing, v. 2, n. 3, 2014Tradução . . Disponível em: https://doi.org/10.4236/jdaip.2014.23010. Acesso em: 03 out. 2024.
APA
Salvador, A. B., & Ikeda, A. A. (2014). Big data usage in the marketing information system. Journal of Data Analysis and Information Processing, 2( 3). doi:10.4236/jdaip.2014.23010
NLM
Salvador AB, Ikeda AA. Big data usage in the marketing information system [Internet]. Journal of Data Analysis and Information Processing. 2014 ; 2( 3):[citado 2024 out. 03 ] Available from: https://doi.org/10.4236/jdaip.2014.23010
Vancouver
Salvador AB, Ikeda AA. Big data usage in the marketing information system [Internet]. Journal of Data Analysis and Information Processing. 2014 ; 2( 3):[citado 2024 out. 03 ] Available from: https://doi.org/10.4236/jdaip.2014.23010
Trabalho de evento-resumo
Methods for the construction of a management discipline: an applied approach in Brazil (2014)
Falcão, Roberto Flores; Ikeda, Ana Akemi ; Shiraishi, Guilherme de Farias
Source: Paradigm shifts & interactions. Conference titles: European Marketing Academy Conference. Unidade: FEA
Assunto: ADMINISTRAÇÃO (ESTUDO E ENSINO)
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ABNT
FALCÃO, Roberto Flores e IKEDA, Ana Akemi e SHIRAISHI, Guilherme de Farias. Methods for the construction of a management discipline: an applied approach in Brazil. 2014, Anais.. Brussels: EMAC, 2014. p. 239. Disponível em: http://adeit.estaticos.econgres.es/2014EMAC/guia2014.pdf. Acesso em: 03 out. 2024.
APA
Falcão, R. F., Ikeda, A. A., & Shiraishi, G. de F. (2014). Methods for the construction of a management discipline: an applied approach in Brazil. In Paradigm shifts & interactions (p. 239). Brussels: EMAC. Recuperado de http://adeit.estaticos.econgres.es/2014EMAC/guia2014.pdf
NLM
Falcão RF, Ikeda AA, Shiraishi G de F. Methods for the construction of a management discipline: an applied approach in Brazil [Internet]. Paradigm shifts & interactions. 2014 ; 239.[citado 2024 out. 03 ] Available from: http://adeit.estaticos.econgres.es/2014EMAC/guia2014.pdf
Vancouver
Falcão RF, Ikeda AA, Shiraishi G de F. Methods for the construction of a management discipline: an applied approach in Brazil [Internet]. Paradigm shifts & interactions. 2014 ; 239.[citado 2024 out. 03 ] Available from: http://adeit.estaticos.econgres.es/2014EMAC/guia2014.pdf
Artigo de periodico
Country image and consumers' instrumental personal values: is there a link? (2013)
Giraldi, Janaina de Moura Engracia ; Ikeda, Ana Akemi ; Viana, Adriana Backx Noronha
Source: Revista Brasileira de Gestão e Desenvolvimento Regional. Unidade: FEA
Subjects: PESQUISA DE CONSUMIDOR, MARKETING ESTRATÉGICO, CHINA
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ABNT
GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi e VIANA, Adriana Backx Noronha. Country image and consumers' instrumental personal values: is there a link?. Revista Brasileira de Gestão e Desenvolvimento Regional, v. 9, n. 3, p. 24-53, 2013Tradução . . Disponível em: http://www.rbgdr.net/revista/index.php/rbgdr/article/view/1124/344. Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., Ikeda, A. A., & Viana, A. B. N. (2013). Country image and consumers' instrumental personal values: is there a link? Revista Brasileira de Gestão e Desenvolvimento Regional, 9( 3), 24-53. Recuperado de http://www.rbgdr.net/revista/index.php/rbgdr/article/view/1124/344
NLM
Giraldi J de ME, Ikeda AA, Viana ABN. Country image and consumers' instrumental personal values: is there a link? [Internet]. Revista Brasileira de Gestão e Desenvolvimento Regional. 2013 ; 9( 3): 24-53.[citado 2024 out. 03 ] Available from: http://www.rbgdr.net/revista/index.php/rbgdr/article/view/1124/344
Vancouver
Giraldi J de ME, Ikeda AA, Viana ABN. Country image and consumers' instrumental personal values: is there a link? [Internet]. Revista Brasileira de Gestão e Desenvolvimento Regional. 2013 ; 9( 3): 24-53.[citado 2024 out. 03 ] Available from: http://www.rbgdr.net/revista/index.php/rbgdr/article/view/1124/344
Trabalho de evento
Customer value and shopping experience (2013)
Chamie, Beatriz Cavalcante; Ikeda, Ana Akemi ; Campomar, Marcos Cortez
Source: Looking forward, looking back : drawing on the past to shape the future of marketing. Conference titles: Biennial World Marketing Congress. Unidade: FEA
Subjects: VAREJO, VALOR (ADMINISTRAÇÃO), COMPORTAMENTO DO CONSUMIDOR
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
CHAMIE, Beatriz Cavalcante e IKEDA, Ana Akemi e CAMPOMAR, Marcos Cortez. Customer value and shopping experience. 2013, Anais.. Ruston, LA: Academy of Marketing Science, 2013. p. 903-912. Disponível em: http://www.2013wmc.org/2013WMC-Final-Proceedings.pdf. Acesso em: 03 out. 2024.
APA
Chamie, B. C., Ikeda, A. A., & Campomar, M. C. (2013). Customer value and shopping experience. In Looking forward, looking back : drawing on the past to shape the future of marketing (p. 903-912). Ruston, LA: Academy of Marketing Science. Recuperado de http://www.2013wmc.org/2013WMC-Final-Proceedings.pdf
NLM
Chamie BC, Ikeda AA, Campomar MC. Customer value and shopping experience [Internet]. Looking forward, looking back : drawing on the past to shape the future of marketing. 2013 ; 903-912.[citado 2024 out. 03 ] Available from: http://www.2013wmc.org/2013WMC-Final-Proceedings.pdf
Vancouver
Chamie BC, Ikeda AA, Campomar MC. Customer value and shopping experience [Internet]. Looking forward, looking back : drawing on the past to shape the future of marketing. 2013 ; 903-912.[citado 2024 out. 03 ] Available from: http://www.2013wmc.org/2013WMC-Final-Proceedings.pdf
Artigo de periodico
Active learning in marketing: does it work? Our experience combining Markstrat and marketing planning in Brazil (2013)
Campomar, Marcos Cortez; Ikeda, Ana Akemi ; Falcão, Roberto Flores; Mazzero, Samantha
Source: International Journal of Education and Research. Unidade: FEA
Subjects: APRENDIZAGEM, MARKETING (PLANEJAMENTO), MARKETING EDUCACIONAL
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
CAMPOMAR, Marcos Cortez et al. Active learning in marketing: does it work? Our experience combining Markstrat and marketing planning in Brazil. International Journal of Education and Research, v. 1, n. 4, p. 1-8, 2013Tradução . . Disponível em: http://www.ijern.com/images/April-2013/20.pdf. Acesso em: 03 out. 2024.
APA
Campomar, M. C., Ikeda, A. A., Falcão, R. F., & Mazzero, S. (2013). Active learning in marketing: does it work? Our experience combining Markstrat and marketing planning in Brazil. International Journal of Education and Research, 1( 4), 1-8. Recuperado de http://www.ijern.com/images/April-2013/20.pdf
NLM
Campomar MC, Ikeda AA, Falcão RF, Mazzero S. Active learning in marketing: does it work? Our experience combining Markstrat and marketing planning in Brazil [Internet]. International Journal of Education and Research. 2013 ; 1( 4): 1-8.[citado 2024 out. 03 ] Available from: http://www.ijern.com/images/April-2013/20.pdf
Vancouver
Campomar MC, Ikeda AA, Falcão RF, Mazzero S. Active learning in marketing: does it work? Our experience combining Markstrat and marketing planning in Brazil [Internet]. International Journal of Education and Research. 2013 ; 1( 4): 1-8.[citado 2024 out. 03 ] Available from: http://www.ijern.com/images/April-2013/20.pdf
Trabalho de evento
Children, marketing and food: a drawing collection study (2012)
Veloso, Andres Rodriguez ; Hildebrand, Diogo Fajardo Nunes; Campomar, Marcos Cortez; Ikeda, Ana Akemi
Source: Marketing: catching the technology wave. Conference titles: Academy of Marketing Conference 2012. Unidade: FEA
Subjects: CRIANÇAS, COMPORTAMENTO DO CONSUMIDOR, MARKETING, ALIMENTAÇÃO
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
VELOSO, Andres Rodriguez et al. Children, marketing and food: a drawing collection study. 2012, Anais.. Argyll: Academy of Marketing, 2012. Disponível em: https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf. Acesso em: 03 out. 2024.
APA
Veloso, A. R., Hildebrand, D. F. N., Campomar, M. C., & Ikeda, A. A. (2012). Children, marketing and food: a drawing collection study. In Marketing: catching the technology wave. Argyll: Academy of Marketing. Recuperado de https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf
NLM
Veloso AR, Hildebrand DFN, Campomar MC, Ikeda AA. Children, marketing and food: a drawing collection study [Internet]. Marketing: catching the technology wave. 2012 ;[citado 2024 out. 03 ] Available from: https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf
Vancouver
Veloso AR, Hildebrand DFN, Campomar MC, Ikeda AA. Children, marketing and food: a drawing collection study [Internet]. Marketing: catching the technology wave. 2012 ;[citado 2024 out. 03 ] Available from: https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf
Artigo de periodico
Reasons for country image evaluation: a study on China image from a Brazilian perspective (2011)
Giraldi, Janaina de Moura Engracia ; Ikeda, Ana Akemi ; Campomar, Marcos Cortez
Source: Journal of Database Marketing & Customer Strategy Management. Unidades: FEARP, FEA
Subjects: PESQUISA DE CONSUMIDOR, MARKETING ESTRATÉGICO, CHINA, CHINA (AVALIAÇÃO)
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi e CAMPOMAR, Marcos Cortez. Reasons for country image evaluation: a study on China image from a Brazilian perspective. Journal of Database Marketing & Customer Strategy Management, v. 18, n. 2, p. 97-107, 2011Tradução . . Disponível em: https://doi.org/10.1057/dbm.2011.10. Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., Ikeda, A. A., & Campomar, M. C. (2011). Reasons for country image evaluation: a study on China image from a Brazilian perspective. Journal of Database Marketing & Customer Strategy Management, 18( 2), 97-107. doi:10.1057/dbm.2011.10
NLM
Giraldi J de ME, Ikeda AA, Campomar MC. Reasons for country image evaluation: a study on China image from a Brazilian perspective [Internet]. Journal of Database Marketing & Customer Strategy Management. 2011 ; 18( 2): 97-107.[citado 2024 out. 03 ] Available from: https://doi.org/10.1057/dbm.2011.10
Vancouver
Giraldi J de ME, Ikeda AA, Campomar MC. Reasons for country image evaluation: a study on China image from a Brazilian perspective [Internet]. Journal of Database Marketing & Customer Strategy Management. 2011 ; 18( 2): 97-107.[citado 2024 out. 03 ] Available from: https://doi.org/10.1057/dbm.2011.10
Trabalho de evento
Segmentation and positioning in the Brazilian kids market: a case study on the basis of the pyramid (2010)
Veloso, Andres Rodriguez ; Campomar, Marcos Cortez; Ikeda, Ana Akemi
Source: Anais. Conference titles: Encontro de Marketing - EMA. Unidade: FEA
Subjects: SEGMENTAÇÃO DE MERCADO, CRIANÇAS, MARKETING ESTRATÉGICO, ESTUDO DE CASO
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
VELOSO, Andres Rodriguez e CAMPOMAR, Marcos Cortez e IKEDA, Ana Akemi. Segmentation and positioning in the Brazilian kids market: a case study on the basis of the pyramid. 2010, Anais.. Rio de Janeiro: ANPAD, 2010. . Acesso em: 03 out. 2024.
APA
Veloso, A. R., Campomar, M. C., & Ikeda, A. A. (2010). Segmentation and positioning in the Brazilian kids market: a case study on the basis of the pyramid. In Anais. Rio de Janeiro: ANPAD.
NLM
Veloso AR, Campomar MC, Ikeda AA. Segmentation and positioning in the Brazilian kids market: a case study on the basis of the pyramid. Anais. 2010 ;[citado 2024 out. 03 ]
Vancouver
Veloso AR, Campomar MC, Ikeda AA. Segmentation and positioning in the Brazilian kids market: a case study on the basis of the pyramid. Anais. 2010 ;[citado 2024 out. 03 ]
Artigo de periodico
Reflections on qualitative research in business (2009)
Ikeda, Ana Akemi
Source: Revista de Gestão USP. Unidade: FEA
Subjects: PESQUISA QUALITATIVA, ADMINISTRAÇÃO
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
IKEDA, Ana Akemi. Reflections on qualitative research in business. Revista de Gestão USP, v. 16, n. 3, p. 49-64, 2009Tradução . . Disponível em: https://doi.org/10.5700/issn.2177-8736.rege.2009.36677. Acesso em: 03 out. 2024.
APA
Ikeda, A. A. (2009). Reflections on qualitative research in business. Revista de Gestão USP, 16( 3), 49-64. doi:10.5700/issn.2177-8736.rege.2009.36677
NLM
Ikeda AA. Reflections on qualitative research in business [Internet]. Revista de Gestão USP. 2009 ; 16( 3): 49-64.[citado 2024 out. 03 ] Available from: https://doi.org/10.5700/issn.2177-8736.rege.2009.36677
Vancouver
Ikeda AA. Reflections on qualitative research in business [Internet]. Revista de Gestão USP. 2009 ; 16( 3): 49-64.[citado 2024 out. 03 ] Available from: https://doi.org/10.5700/issn.2177-8736.rege.2009.36677
Parte de monografia/livro
How consumers´ diverse personal values influence the country-of-origin effect (2009)
Giraldi, Janaina de Moura Engracia ; Ikeda, Ana Akemi
Source: The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Unidades: FEARP, FEA
Subjects: COMPORTAMENTO DO CONSUMIDOR, CULTURA
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi. How consumers´ diverse personal values influence the country-of-origin effect. The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Tradução . Farnham: Gower, 2009. . . Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., & Ikeda, A. A. (2009). How consumers´ diverse personal values influence the country-of-origin effect. In The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Farnham: Gower.
NLM
Giraldi J de ME, Ikeda AA. How consumers´ diverse personal values influence the country-of-origin effect. In: The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Farnham: Gower; 2009. [citado 2024 out. 03 ]
Vancouver
Giraldi J de ME, Ikeda AA. How consumers´ diverse personal values influence the country-of-origin effect. In: The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Farnham: Gower; 2009. [citado 2024 out. 03 ]
Trabalho de evento
Business students´ perspective on customer in education track: educational management and teaching cases (2009)
Ikeda, Ana Akemi ; Veludo-de-Oliveira, Tânia Modesto; Campomar, Marcos Cortez
Source: Innovation and wealth creation in Latin America. Conference titles: BALAS 2009. Unidade: FEA
Subjects: AVALIAÇÃO DA EDUCAÇÃO, ESTUDANTES UNIVERSITÁRIOS, MARKETING ESCOLAR
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
IKEDA, Ana Akemi e VELUDO-DE-OLIVEIRA, Tânia Modesto e CAMPOMAR, Marcos Cortez. Business students´ perspective on customer in education track: educational management and teaching cases. 2009, Anais.. Guadalajara: Business Association of Latin American Studies, 2009. . Acesso em: 03 out. 2024.
APA
Ikeda, A. A., Veludo-de-Oliveira, T. M., & Campomar, M. C. (2009). Business students´ perspective on customer in education track: educational management and teaching cases. In Innovation and wealth creation in Latin America. Guadalajara: Business Association of Latin American Studies.
NLM
Ikeda AA, Veludo-de-Oliveira TM, Campomar MC. Business students´ perspective on customer in education track: educational management and teaching cases. Innovation and wealth creation in Latin America. 2009 ;[citado 2024 out. 03 ]
Vancouver
Ikeda AA, Veludo-de-Oliveira TM, Campomar MC. Business students´ perspective on customer in education track: educational management and teaching cases. Innovation and wealth creation in Latin America. 2009 ;[citado 2024 out. 03 ]
Artigo de periodico
Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics (2009)
Giraldi, Janaina de Moura Engracia ; Ikeda, Ana Akemi
Source: International Journal of Consumer Studies. Unidades: FEARP, FEA
Subjects: COMPORTAMENTO DO CONSUMIDOR, MARKETING INTERNACIONAL
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi. Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics. International Journal of Consumer Studies, v. 33, n. 3, p. 309-315, 2009Tradução . . Disponível em: https://doi.org/10.1111/j.1470-6431.2009.00765.x. Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., & Ikeda, A. A. (2009). Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics. International Journal of Consumer Studies, 33( 3), 309-315. doi:10.1111/j.1470-6431.2009.00765.x
NLM
Giraldi J de ME, Ikeda AA. Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics [Internet]. International Journal of Consumer Studies. 2009 ; 33( 3): 309-315.[citado 2024 out. 03 ] Available from: https://doi.org/10.1111/j.1470-6431.2009.00765.x
Vancouver
Giraldi J de ME, Ikeda AA. Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics [Internet]. International Journal of Consumer Studies. 2009 ; 33( 3): 309-315.[citado 2024 out. 03 ] Available from: https://doi.org/10.1111/j.1470-6431.2009.00765.x
Trabalho de evento
Personal values dimensions: a study with Brazilian executives (2008)
Giraldi, Janaina de Moura Engracia ; Ikeda, Ana Akemi
Source: Strategic alliances and network : building Latin America's future. Conference titles: BALAS 2008. Unidades: FEARP, FEA
Assunto: EXECUTIVOS (CARACTERÍSTICAS)
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi. Personal values dimensions: a study with Brazilian executives. 2008, Anais.. Bogotá: Business Association of Latin American Studies, 2008. . Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., & Ikeda, A. A. (2008). Personal values dimensions: a study with Brazilian executives. In Strategic alliances and network : building Latin America's future. Bogotá: Business Association of Latin American Studies.
NLM
Giraldi J de ME, Ikeda AA. Personal values dimensions: a study with Brazilian executives. Strategic alliances and network : building Latin America's future. 2008 ;[citado 2024 out. 03 ]
Vancouver
Giraldi J de ME, Ikeda AA. Personal values dimensions: a study with Brazilian executives. Strategic alliances and network : building Latin America's future. 2008 ;[citado 2024 out. 03 ]
Trabalho de evento
Reasons for country image evaluation: a study on China image (2008)
Giraldi, Janaina de Moura Engracia ; Campomar, Marcos Cortez; Ikeda, Ana Akemi
Source: Advances in marketing : issues , strategies and theories. Conference titles: SMA - Society for Marketing Advances 2008 Annual Conference. Unidades: FEARP, FEA
Subjects: PESQUISA DE CONSUMIDOR, MARKETING ESTRATÉGICO, CHINA, CHINA (AVALIAÇÃO)
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
GIRALDI, Janaina de Moura Engracia e CAMPOMAR, Marcos Cortez e IKEDA, Ana Akemi. Reasons for country image evaluation: a study on China image. 2008, Anais.. Tuscaloosa, Alabama: Omnipress, 2008. . Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., Campomar, M. C., & Ikeda, A. A. (2008). Reasons for country image evaluation: a study on China image. In Advances in marketing : issues , strategies and theories. Tuscaloosa, Alabama: Omnipress.
NLM
Giraldi J de ME, Campomar MC, Ikeda AA. Reasons for country image evaluation: a study on China image. Advances in marketing : issues , strategies and theories. 2008 ;[citado 2024 out. 03 ]
Vancouver
Giraldi J de ME, Campomar MC, Ikeda AA. Reasons for country image evaluation: a study on China image. Advances in marketing : issues , strategies and theories. 2008 ;[citado 2024 out. 03 ]
Trabalho de evento
The influence of personal values on the "country-of-origin effect": a study with Brazilian executives: a study with Brazilian executives (2008)
Giraldi, Janaina de Moura Engracia ; Ikeda, Ana Akemi
Source: Proceedings. Conference titles: Cultural Perspectives in Marketing Conference. Unidades: FEARP, FEA
Subjects: MARKETING, COMPORTAMENTO DO CONSUMIDOR
A citação é gerada automaticamente e pode não estar totalmente de acordo com as normas
ABNT
GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi. The influence of personal values on the "country-of-origin effect": a study with Brazilian executives: a study with Brazilian executives. 2008, Anais.. New Orleans: Academy of Marketing Science, 2008. . Acesso em: 03 out. 2024.
APA
Giraldi, J. de M. E., & Ikeda, A. A. (2008). The influence of personal values on the "country-of-origin effect": a study with Brazilian executives: a study with Brazilian executives. In Proceedings. New Orleans: Academy of Marketing Science.
NLM
Giraldi J de ME, Ikeda AA. The influence of personal values on the "country-of-origin effect": a study with Brazilian executives: a study with Brazilian executives. Proceedings. 2008 ;[citado 2024 out. 03 ]
Vancouver
Giraldi J de ME, Ikeda AA. The influence of personal values on the "country-of-origin effect": a study with Brazilian executives: a study with Brazilian executives. Proceedings. 2008 ;[citado 2024 out. 03 ]

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