Filtros : "IKEDA, ANA AKEMI" "Reino Unido" Removido: "2016" Limpar

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  • Fonte: Marketing: catching the technology wave. Nome do evento: Academy of Marketing Conference 2012. Unidade: FEA

    Assuntos: CRIANÇAS, COMPORTAMENTO DO CONSUMIDOR, MARKETING, ALIMENTAÇÃO

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    • ABNT

      VELOSO, Andres Rodriguez et al. Children, marketing and food: a drawing collection study. 2012, Anais.. Argyll: Academy of Marketing, 2012. Disponível em: https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf. Acesso em: 03 out. 2024.
    • APA

      Veloso, A. R., Hildebrand, D. F. N., Campomar, M. C., & Ikeda, A. A. (2012). Children, marketing and food: a drawing collection study. In Marketing: catching the technology wave. Argyll: Academy of Marketing. Recuperado de https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf
    • NLM

      Veloso AR, Hildebrand DFN, Campomar MC, Ikeda AA. Children, marketing and food: a drawing collection study [Internet]. Marketing: catching the technology wave. 2012 ;[citado 2024 out. 03 ] Available from: https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf
    • Vancouver

      Veloso AR, Hildebrand DFN, Campomar MC, Ikeda AA. Children, marketing and food: a drawing collection study [Internet]. Marketing: catching the technology wave. 2012 ;[citado 2024 out. 03 ] Available from: https://marketing.conference-services.net/resources/327/2958/pdf/AM2012_0284_paper.pdf
  • Fonte: Journal of Database Marketing & Customer Strategy Management. Unidades: FEARP, FEA

    Assuntos: PESQUISA DE CONSUMIDOR, MARKETING ESTRATÉGICO, CHINA, CHINA (AVALIAÇÃO)

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    • ABNT

      GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi e CAMPOMAR, Marcos Cortez. Reasons for country image evaluation: a study on China image from a Brazilian perspective. Journal of Database Marketing & Customer Strategy Management, v. 18, n. 2, p. 97-107, 2011Tradução . . Disponível em: https://doi.org/10.1057/dbm.2011.10. Acesso em: 03 out. 2024.
    • APA

      Giraldi, J. de M. E., Ikeda, A. A., & Campomar, M. C. (2011). Reasons for country image evaluation: a study on China image from a Brazilian perspective. Journal of Database Marketing & Customer Strategy Management, 18( 2), 97-107. doi:10.1057/dbm.2011.10
    • NLM

      Giraldi J de ME, Ikeda AA, Campomar MC. Reasons for country image evaluation: a study on China image from a Brazilian perspective [Internet]. Journal of Database Marketing & Customer Strategy Management. 2011 ; 18( 2): 97-107.[citado 2024 out. 03 ] Available from: https://doi.org/10.1057/dbm.2011.10
    • Vancouver

      Giraldi J de ME, Ikeda AA, Campomar MC. Reasons for country image evaluation: a study on China image from a Brazilian perspective [Internet]. Journal of Database Marketing & Customer Strategy Management. 2011 ; 18( 2): 97-107.[citado 2024 out. 03 ] Available from: https://doi.org/10.1057/dbm.2011.10
  • Fonte: The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Unidades: FEARP, FEA

    Assuntos: COMPORTAMENTO DO CONSUMIDOR, CULTURA

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    • ABNT

      GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi. How consumers´ diverse personal values influence the country-of-origin effect. The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Tradução . Farnham: Gower, 2009. . . Acesso em: 03 out. 2024.
    • APA

      Giraldi, J. de M. E., & Ikeda, A. A. (2009). How consumers´ diverse personal values influence the country-of-origin effect. In The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Farnham: Gower.
    • NLM

      Giraldi J de ME, Ikeda AA. How consumers´ diverse personal values influence the country-of-origin effect. In: The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Farnham: Gower; 2009. [citado 2024 out. 03 ]
    • Vancouver

      Giraldi J de ME, Ikeda AA. How consumers´ diverse personal values influence the country-of-origin effect. In: The new cultures of food: marketing opportunities from ethnic, religious and cultural diversity. Farnham: Gower; 2009. [citado 2024 out. 03 ]
  • Fonte: International Journal of Consumer Studies. Unidades: FEARP, FEA

    Assuntos: COMPORTAMENTO DO CONSUMIDOR, MARKETING INTERNACIONAL

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    • ABNT

      GIRALDI, Janaina de Moura Engracia e IKEDA, Ana Akemi. Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics. International Journal of Consumer Studies, v. 33, n. 3, p. 309-315, 2009Tradução . . Disponível em: https://doi.org/10.1111/j.1470-6431.2009.00765.x. Acesso em: 03 out. 2024.
    • APA

      Giraldi, J. de M. E., & Ikeda, A. A. (2009). Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics. International Journal of Consumer Studies, 33( 3), 309-315. doi:10.1111/j.1470-6431.2009.00765.x
    • NLM

      Giraldi J de ME, Ikeda AA. Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics [Internet]. International Journal of Consumer Studies. 2009 ; 33( 3): 309-315.[citado 2024 out. 03 ] Available from: https://doi.org/10.1111/j.1470-6431.2009.00765.x
    • Vancouver

      Giraldi J de ME, Ikeda AA. Personal values and the 'country-of-origin effect': the moderating role of consumers' demographics [Internet]. International Journal of Consumer Studies. 2009 ; 33( 3): 309-315.[citado 2024 out. 03 ] Available from: https://doi.org/10.1111/j.1470-6431.2009.00765.x
  • Fonte: European Business Review. Unidade: FEA

    Assunto: MARKETING

    Acesso à fonteDOIComo citar
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    • ABNT

      BACELLAR, Fátima Cristina Trindade e IKEDA, Ana Akemi. Marketing professors: paths and perspectives. European Business Review, v. 18, n. 3, p. 231-242, 2006Tradução . . Disponível em: https://doi.org/10.1108/09555340610663746. Acesso em: 03 out. 2024.
    • APA

      Bacellar, F. C. T., & Ikeda, A. A. (2006). Marketing professors: paths and perspectives. European Business Review, 18( 3), 231-242. doi:10.1108/09555340610663746
    • NLM

      Bacellar FCT, Ikeda AA. Marketing professors: paths and perspectives [Internet]. European Business Review. 2006 ; 18( 3): 231-242.[citado 2024 out. 03 ] Available from: https://doi.org/10.1108/09555340610663746
    • Vancouver

      Bacellar FCT, Ikeda AA. Marketing professors: paths and perspectives [Internet]. European Business Review. 2006 ; 18( 3): 231-242.[citado 2024 out. 03 ] Available from: https://doi.org/10.1108/09555340610663746
  • Fonte: Qualitative Market Research : an International Journal. Unidade: FEA

    Assuntos: MARKETING (PESQUISA), MARKETING (TEORIA), PESQUISA

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    • ABNT

      VELUDO DE OLIVEIRA, Tânia Modesto e IKEDA, Ana Akemi e CAMPOMAR, Marcos Cortez. Laddering in the practice of marketing research: barriers and solutions. Qualitative Market Research : an International Journal, v. 9, n. 3, 2006Tradução . . Disponível em: https://doi.org/10.1108/13522750610671707. Acesso em: 03 out. 2024.
    • APA

      Veludo de Oliveira, T. M., Ikeda, A. A., & Campomar, M. C. (2006). Laddering in the practice of marketing research: barriers and solutions. Qualitative Market Research : an International Journal, 9( 3). doi:10.1108/13522750610671707
    • NLM

      Veludo de Oliveira TM, Ikeda AA, Campomar MC. Laddering in the practice of marketing research: barriers and solutions [Internet]. Qualitative Market Research : an International Journal. 2006 ; 9( 3):[citado 2024 out. 03 ] Available from: https://doi.org/10.1108/13522750610671707
    • Vancouver

      Veludo de Oliveira TM, Ikeda AA, Campomar MC. Laddering in the practice of marketing research: barriers and solutions [Internet]. Qualitative Market Research : an International Journal. 2006 ; 9( 3):[citado 2024 out. 03 ] Available from: https://doi.org/10.1108/13522750610671707

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