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Filtros : "Research Journal of Textile and Apparel" Limpar

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  • Artigo de periodico

    Analysis of Brazilian fashion sectorial brand identity (2018)

    Lourenção, Marina Toledo de Arruda; Giraldi, Janaina de Moura Engracia ; Maheshwari, Vish

    Source: Research Journal of Textile and Apparel. Unidade: FEARP

    Subjects: MODA, IDENTIDADE

    PrivadoAcesso à fonteDOIHow to cite
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    • ABNT

      LOURENÇÃO, Marina Toledo de Arruda e GIRALDI, Janaina de Moura Engracia e MAHESHWARI, Vish. Analysis of Brazilian fashion sectorial brand identity. Research Journal of Textile and Apparel, v. 22, n. 3, p. 291-314, 2018Tradução . . Disponível em: https://doi.org/10.1108/rjta-12-2017-0055. Acesso em: 06 jan. 2026.

    • APA

      Lourenção, M. T. de A., Giraldi, J. de M. E., & Maheshwari, V. (2018). Analysis of Brazilian fashion sectorial brand identity. Research Journal of Textile and Apparel, 22( 3), 291-314. doi:10.1108/rjta-12-2017-0055

    • NLM

      Lourenção MT de A, Giraldi J de ME, Maheshwari V. Analysis of Brazilian fashion sectorial brand identity [Internet]. Research Journal of Textile and Apparel. 2018 ; 22( 3): 291-314.[citado 2026 jan. 06 ] Available from: https://doi.org/10.1108/rjta-12-2017-0055

    • Vancouver

      Lourenção MT de A, Giraldi J de ME, Maheshwari V. Analysis of Brazilian fashion sectorial brand identity [Internet]. Research Journal of Textile and Apparel. 2018 ; 22( 3): 291-314.[citado 2026 jan. 06 ] Available from: https://doi.org/10.1108/rjta-12-2017-0055

  • Artigo de periodico

    Sexual appeal in print media advertising: effects on brand recall and fixation time (2017)

    Fidelis, Bruno Tomaselli; Oliveira, Jorge Henrique Caldeira de ; Giraldi, Janaina de Moura Engracia ; Santos, Renê de Oliveira Joaquim dos

    Source: Research Journal of Textile and Apparel. Unidade: FEARP

    Subjects: MARKETING, PROPAGANDA COMERCIAL, MÍDIA IMPRESSA, COMPORTAMENTO DO CONSUMIDOR

    Acesso à fonteDOIHow to cite
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    • ABNT

      FIDELIS, Bruno Tomaselli et al. Sexual appeal in print media advertising: effects on brand recall and fixation time. Research Journal of Textile and Apparel, v. 21, n. 1, p. 42-58, 2017Tradução . . Disponível em: https://doi.org/10.1108/rjta-12-2016-0033. Acesso em: 06 jan. 2026.

    • APA

      Fidelis, B. T., Oliveira, J. H. C. de, Giraldi, J. de M. E., & Santos, R. de O. J. dos. (2017). Sexual appeal in print media advertising: effects on brand recall and fixation time. Research Journal of Textile and Apparel, 21( 1), 42-58. doi:10.1108/rjta-12-2016-0033

    • NLM

      Fidelis BT, Oliveira JHC de, Giraldi J de ME, Santos R de OJ dos. Sexual appeal in print media advertising: effects on brand recall and fixation time [Internet]. Research Journal of Textile and Apparel. 2017 ; 21( 1): 42-58.[citado 2026 jan. 06 ] Available from: https://doi.org/10.1108/rjta-12-2016-0033

    • Vancouver

      Fidelis BT, Oliveira JHC de, Giraldi J de ME, Santos R de OJ dos. Sexual appeal in print media advertising: effects on brand recall and fixation time [Internet]. Research Journal of Textile and Apparel. 2017 ; 21( 1): 42-58.[citado 2026 jan. 06 ] Available from: https://doi.org/10.1108/rjta-12-2016-0033
  • 1

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