Campomar, Marcos Cortez; Giraldi, Janaina de Moura Engracia 
Source: Competitiveness in Latin America: new challenges, new directions. Conference titles: BALAS 2007. Unidade: FEARP
Subjects: MARKETING ESTRATÉGICO, VAREJO
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CAMPOMAR, Marcos Cortez e GIRALDI, Janaina de Moura Engracia. The importance of the store image and private label brands' management for the success of strategies: an exploratory study in Brazil. 2007, Anais.. San José: Business Association of Latin American Studies, 2007. . Acesso em: 03 nov. 2024.APA
Campomar, M. C., & Giraldi, J. de M. E. (2007). The importance of the store image and private label brands' management for the success of strategies: an exploratory study in Brazil. In Competitiveness in Latin America: new challenges, new directions. San José: Business Association of Latin American Studies.NLM
Campomar MC, Giraldi J de ME. The importance of the store image and private label brands' management for the success of strategies: an exploratory study in Brazil. Competitiveness in Latin America: new challenges, new directions. 2007 ;[citado 2024 nov. 03 ]Vancouver
Campomar MC, Giraldi J de ME. The importance of the store image and private label brands' management for the success of strategies: an exploratory study in Brazil. Competitiveness in Latin America: new challenges, new directions. 2007 ;[citado 2024 nov. 03 ]
