Source: Multinational Business Review. Unidade: FEA
Subjects: FRANQUIA, INTERNACIONALIZAÇÃO DE EMPRESAS, MARKETING INTERNACIONAL
ABNT
LANFRANCHI, Andrea Giovani e BORINI, Felipe Mendes e MELO, Pedro Lucas de Resende. Does origin matter ?: the impact of the institutional environment of the origin country on the internationalization of franchise chains. Multinational Business Review, v. 29, n. 1, p. 96-115, 2021Tradução . . Disponível em: https://doi.org/10.1108/MBR-01-2020-0020. Acesso em: 08 out. 2024.APA
Lanfranchi, A. G., Borini, F. M., & Melo, P. L. de R. (2021). Does origin matter ?: the impact of the institutional environment of the origin country on the internationalization of franchise chains. Multinational Business Review, 29( 1), 96-115. doi:10.1108/MBR-01-2020-0020NLM
Lanfranchi AG, Borini FM, Melo PL de R. Does origin matter ?: the impact of the institutional environment of the origin country on the internationalization of franchise chains [Internet]. Multinational Business Review. 2021 ; 29( 1): 96-115.[citado 2024 out. 08 ] Available from: https://doi.org/10.1108/MBR-01-2020-0020Vancouver
Lanfranchi AG, Borini FM, Melo PL de R. Does origin matter ?: the impact of the institutional environment of the origin country on the internationalization of franchise chains [Internet]. Multinational Business Review. 2021 ; 29( 1): 96-115.[citado 2024 out. 08 ] Available from: https://doi.org/10.1108/MBR-01-2020-0020