Source: Journal of Business Research. Unidade: EACH
Subjects: MARCAS, COMPORTAMENTO DO CONSUMIDOR
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HERNANDEZ, Jose Mauro da Costa e HAN, Xiaoqi e KARDES, Frank R. Effects of the perceived diagnosticity of presented attribute and brand name information on sensitivity to missing information. Journal of Business Research, v. 67, n. 5, p. 874-881, 2014Tradução . . Disponível em: https://doi.org/10.1016/j.jbusres.2013.07.006. Acesso em: 08 out. 2024.APA
Hernandez, J. M. da C., Han, X., & Kardes, F. R. (2014). Effects of the perceived diagnosticity of presented attribute and brand name information on sensitivity to missing information. Journal of Business Research, 67( 5), 874-881. doi:10.1016/j.jbusres.2013.07.006NLM
Hernandez JM da C, Han X, Kardes FR. Effects of the perceived diagnosticity of presented attribute and brand name information on sensitivity to missing information [Internet]. Journal of Business Research. 2014 ; 67( 5): 874-881.[citado 2024 out. 08 ] Available from: https://doi.org/10.1016/j.jbusres.2013.07.006Vancouver
Hernandez JM da C, Han X, Kardes FR. Effects of the perceived diagnosticity of presented attribute and brand name information on sensitivity to missing information [Internet]. Journal of Business Research. 2014 ; 67( 5): 874-881.[citado 2024 out. 08 ] Available from: https://doi.org/10.1016/j.jbusres.2013.07.006
