Retail private label's strategies: a case study in a large Brazilian supermarket chain (2006)
Source: Revista de Administração Mackenzie. Unidade: FEA
Subjects: MARCAS COMERCIAIS, VAREJO, SUPERMERCADOS
ABNT
SPINELLI, Paula Bulamah e GIRALDI, Janaina de Moura Engracia e CAMPOMAR, Marcos Cortez. Retail private label's strategies: a case study in a large Brazilian supermarket chain. Revista de Administração Mackenzie, v. 7, n. 4, 2006Tradução . . Disponível em: http://200.19.92.28/ram/pdf/74/artigo_6.pdf. Acesso em: 01 out. 2024.APA
Spinelli, P. B., Giraldi, J. de M. E., & Campomar, M. C. (2006). Retail private label's strategies: a case study in a large Brazilian supermarket chain. Revista de Administração Mackenzie, 7( 4). Recuperado de http://200.19.92.28/ram/pdf/74/artigo_6.pdfNLM
Spinelli PB, Giraldi J de ME, Campomar MC. Retail private label's strategies: a case study in a large Brazilian supermarket chain [Internet]. Revista de Administração Mackenzie. 2006 ; 7( 4):[citado 2024 out. 01 ] Available from: http://200.19.92.28/ram/pdf/74/artigo_6.pdfVancouver
Spinelli PB, Giraldi J de ME, Campomar MC. Retail private label's strategies: a case study in a large Brazilian supermarket chain [Internet]. Revista de Administração Mackenzie. 2006 ; 7( 4):[citado 2024 out. 01 ] Available from: http://200.19.92.28/ram/pdf/74/artigo_6.pdf