Laddering in the practice of marketing research: barriers and solutions (2006)
Source: Qualitative Market Research : an International Journal. Unidade: FEA
Subjects: MARKETING (PESQUISA), MARKETING (TEORIA), PESQUISA
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VELUDO DE OLIVEIRA, Tânia Modesto e IKEDA, Ana Akemi e CAMPOMAR, Marcos Cortez. Laddering in the practice of marketing research: barriers and solutions. Qualitative Market Research : an International Journal, v. 9, n. 3, 2006Tradução . . Disponível em: https://doi.org/10.1108/13522750610671707. Acesso em: 24 ago. 2024.APA
Veludo de Oliveira, T. M., Ikeda, A. A., & Campomar, M. C. (2006). Laddering in the practice of marketing research: barriers and solutions. Qualitative Market Research : an International Journal, 9( 3). doi:10.1108/13522750610671707NLM
Veludo de Oliveira TM, Ikeda AA, Campomar MC. Laddering in the practice of marketing research: barriers and solutions [Internet]. Qualitative Market Research : an International Journal. 2006 ; 9( 3):[citado 2024 ago. 24 ] Available from: https://doi.org/10.1108/13522750610671707Vancouver
Veludo de Oliveira TM, Ikeda AA, Campomar MC. Laddering in the practice of marketing research: barriers and solutions [Internet]. Qualitative Market Research : an International Journal. 2006 ; 9( 3):[citado 2024 ago. 24 ] Available from: https://doi.org/10.1108/13522750610671707