Source: Journal of Business Management. Unidade: FEARP
Subjects: MARCAS, PROCESSOS COGNITIVOS, ATENÇÃO VISUAL, RASTREAMENTO
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SALARIFAR, Mona et al. Comparison of cognitive process in men and women while shopping: (case study: investigating the impact of brand using eye tracker). Journal of Business Management, v. 12, n. 2, p. 422-435, 2020Tradução . . Disponível em: https://doi.org/10.22059/jibm.2019.282704.3523. Acesso em: 29 ago. 2024.APA
Salarifar, M., Alroaia, Y. V., Danaei, A., Riazi, G., & Giraldi, J. de M. E. (2020). Comparison of cognitive process in men and women while shopping: (case study: investigating the impact of brand using eye tracker). Journal of Business Management, 12( 2), 422-435. doi:10.22059/jibm.2019.282704.3523NLM
Salarifar M, Alroaia YV, Danaei A, Riazi G, Giraldi J de ME. Comparison of cognitive process in men and women while shopping: (case study: investigating the impact of brand using eye tracker) [Internet]. Journal of Business Management. 2020 ; 12( 2): 422-435.[citado 2024 ago. 29 ] Available from: https://doi.org/10.22059/jibm.2019.282704.3523Vancouver
Salarifar M, Alroaia YV, Danaei A, Riazi G, Giraldi J de ME. Comparison of cognitive process in men and women while shopping: (case study: investigating the impact of brand using eye tracker) [Internet]. Journal of Business Management. 2020 ; 12( 2): 422-435.[citado 2024 ago. 29 ] Available from: https://doi.org/10.22059/jibm.2019.282704.3523